THE GTU BLOG

A finely curated collection of our thoughts on digital marketing and technology

From Reviews to Social Media: Why UGC is a Game-Changer for Modern SEO

12 December 2024

By veronicabark

Why Microsoft Ads Deserve a Place in Your Search Strategy for 2025

4 December 2024

By veronicabark

What SEO IS – and What it IS NOT

23 February 2024

By veronicabark

Understanding the New Google Analytics G4 Metrics

24 March 2023

By veronicabark

Google Performance Max: What Is It & Can It Help Your Business?

16 November 2022

By GTU

What Is A Wireframe And How Is It Useful?

25 October 2022

By GTU

Horizontal Or Vertical Video? When To Use Each Format

1 September 2022

By GTU

Google’s “Vicinity” Update Shakes Up Local Rankings: What You Need to Know

28 January 2022

By GTU

Google Is Planning an Update to Its Ranking Algorithm in May

8 April 2021

By veronicabark

Growing Your Business During a Pandemic

1 April 2020

By GTU

Artificial Intelligence in Digital Marketing

27 August 2018

By GTU

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.row_col_wrap_12_inner{flex-direction:row-reverse;}.wpb_row.reverse_columns_column_tablet .row_col_wrap_12,.wpb_row.inner_row.reverse_columns_column_tablet .row_col_wrap_12_inner{flex-direction:column-reverse;}.wpb_row.reverse_columns_column_tablet:not([data-column-margin="none"]):not(.full-width-content) > .row_col_wrap_12 > .wpb_column:last-of-type,.wpb_row:not(.full-width-content) .wpb_row.inner_row:not([data-column-margin="none"]).reverse_columns_column_tablet .row_col_wrap_12_inner > .wpb_column:last-of-type{margin-bottom:25px;}.wpb_row.reverse_columns_column_tablet:not([data-column-margin="none"]):not(.full-width-content) > .row_col_wrap_12 > .wpb_column:first-of-type,.wpb_row:not(.full-width-content) .wpb_row.inner_row:not([data-column-margin="none"]).reverse_columns_column_tablet .row_col_wrap_12_inner > .wpb_column:first-of-type{margin-bottom:0;}}@media only screen and (max-width:999px){.vc_row.bottom_padding_tablet_40px{padding-bottom:40px !important;}}@media only screen and (max-width:999px){.vc_row.top_padding_tablet_40px{padding-top:40px !important;}}@media only screen and (max-width:690px){.divider-wrap.height_phone_0px > .divider{height:0 !important;}}@media only screen and (max-width:690px){body .wpb_row .wpb_column.padding-4-percent_phone > .vc_column-inner,body .wpb_row .wpb_column.padding-4-percent_phone > .n-sticky > .vc_column-inner{padding:calc(690px * .04);}}@media only screen and (max-width:690px){.wpb_column.bottom_margin_phone_-4pct{margin-bottom:-4% !important;}}@media only screen and (max-width:690px){.wpb_row.reverse_columns_row_phone .row_col_wrap_12,.wpb_row.inner_row.reverse_columns_row_phone .row_col_wrap_12_inner{flex-direction:row-reverse;}.wpb_row.reverse_columns_column_phone .row_col_wrap_12,.wpb_row.inner_row.reverse_columns_column_phone .row_col_wrap_12_inner{flex-direction:column-reverse;}.wpb_row.reverse_columns_column_phone:not([data-column-margin="none"]):not(.full-width-content) > .row_col_wrap_12 > 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