GTU evaluates the fundamental components of your website and implements ongoing optimization strategies to increase organic rankings in search engines.
Comprehensive SEO Services That Crush Business Goals
What are your business goals? What kind of audience are you trying to reach? Yeah, these are some of the first questions we try to answer when managing your SEO. For us, search engine optimization and SEO marketing are about so much more than ranking keywords. Don’t get us wrong, ranking keywords is important. But reaching more potential revenue-generating clients and clearly communicating how you’re going to solve their problems… well, that’s extremely important. At GTU (Geek Town USA), we help businesses in the Metro Detroit area and beyond get in front of the right audience. Our effective SEO services aim to optimize your website for major search engines—helping your site rank higher and display more visibly in organic search results.
Baseline
SEO EVALUATION
Collect a Snapshot to Improve Your SEO Strategy
The foundation of your custom SEO strategy begins with a thorough analysis of your website. That’s why we start all our search engine optimization engagements with an in-depth SEO technical audit of your website and initial keyword research. During this process, we compare your site traffic against the traffic on competitors’ sites as a point of reference, review website content, and look for common issues that may be preventing top search engine ranking in your target area.
Usual Suspects Preventing Top Search Engine Ranking
Insufficient Metadata
Low Content or Keyword Density
Sluggish Load Performance
ONGOING SEO
Marketing Services
Optimize for Continued Search Engine Performance Over Time
Improving your website’s organic search engine ranking doesn’t happen overnight. It’s an ongoing process that involves constant management and an ongoing strategy. We definitely don’t “set and forget” (like some other SEO agencies). We are continuously analyzing your keywords and SEO campaigns to create optimized content and squeeze out the most targeted performance possible.
Typical SEO Management Methods We Utilize
Content optimization
Creating new relevant content
Performance enhancements
Metadata auditing & updates
And more!
Through all of these, we work with you every step of the way to make sure you know exactly what kind of content we’re creating, the keywords we’re targeting, and how they impact your business goals. We value your feedback and will use that, along with the data, to inform our ongoing SEO strategy. If something is not working for you or your brand, we course-correct.
Tailored SEO
REVIEWS & REPORTS
Monitor SEO Progress and Performance
Every month, our team performs an audit of content optimization effectiveness, website performance, and deep dive into your site’s traffic analytics. When we gather all the analytics and insights from your campaigns, we consolidate them into detailed, digestible reports that include all of the data (not cherry-picked like some agencies), and an executive summary that can be easily shared with busy executives. These SEO reports are unique to your business, your goals, and, of course, the visibility of your website on the major search engines. And we walk you through all the data so you know exactly what’s going on and why.
There are no surprises and we like it that way.
See, we don’t think it’s fair to drop something on your desk (or in your email, more accurately) and leave you to try and figure it out. Our team is available to discuss the findings of our monthly SEO audits and how this data correlates to growth for your business—keeping you in the loop about your results-driven SEO strategy and its effectiveness.
BOOST YOUR PRESENCE
with GTU
Improve your search engine visibility and get seen by the right audience!
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