GTU strategizes, creates, and deploys targeted marketing campaigns that are optimized across audiences and digital advertising platforms.
Target Your Consumers Where They Search & Surf
At GTU (Geek Town USA), our paid media management team partners with you to strategize, create, and implement digital advertising campaigns across Google, Facebook, Instagram, Reddit, LinkedIn, and more. Using demographic, geographic, and interest-based targeting, we hone in on your specific customer segments that are most likely to engage. We A/B test key messages and creative assets, analyzing the data to best optimize your ad budget and drive results.
Paid Social Media
ADVERTISING
Go Where Your Customers Are
We start each paid media project with the same approach—having open discussions with you to determine your specific challenges, goals, and the audiences you’re trying to reach. From there, we develop unique strategies to fit your needs.
Once we have strategies in place, we get to work developing creative and building the campaigns in each platform we’re using. By analyzing performance metrics, we can make adjustments to the audience attributes and creative components to drive high-quality leads, brand awareness, and conversions. We stay agile so your business can see the best results possible.
Amplify Your Reach With Meta Ads & More
As the second largest advertising platform next to Google, Meta Ads harness the collective power of Facebook, Instagram, and WhatsApp to maximize your advertising reach. From driving sales to boosting awareness, Meta Ads leverage these interconnected platforms to serve your content to a diverse audience based on detailed demographics, interests, and behaviors.
Outside of Meta, we use other social media platforms that align with your brand and help resonate and connect with your audience—like TikTok, Snapchat, LinkedIn, and Reddit. By carefully selecting and using each platform, we optimize your advertising efforts to enhance brand visibility and engagement across diverse user bases.
Determining Campaign Goals
We work with you to determine campaign goals and how we can best achieve them. Depending on what you’re trying to accomplish with your digital advertising, we’ll set up campaigns to speak to your target audience and prioritize the actions we want users to take.
Keyword Research For Search Ads
As you know, keywords are one of the main tools used to target your audience, which is why keyword research is so important. You know your company and desired audience the best, so we collaborate with you to help narrow down your customers, based on how they search, to those with the intent to take action. Your desired action, that is.
Calculating Paid Media Budgets
Our goal is to maximize your ad spend to give you the greatest ROI possible. We assess your goals and data trends to estimate an effective budget that will make your digital marketing efforts worthwhile. Once your campaigns start running, we always remain agile, watching data and lead quality carefully, so that we can move budgets around to those campaigns that are proving to be most successful.
Custom Paid Ads
CAMPAIGN
DASHBOARDS
Monitor Campaign Performance
With 40+ integrations, our comprehensive reporting dashboard provides clear insights into your customers and campaign performance. Using the metrics, we continuously A/B test, enhance, and optimize our strategies.
Understand The Data
Our monthly deep dive into the analytics culminates in a report tailored to your goals and KPIs, with a walk-through meeting to ensure you understand the data and how it translates to growth for your business. Because we believe that you should know what is going on and why.
STRATEGICALLY
ADVERTISE
Your Business
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